The Lady in Blu
Don't Just Understand the Future
Make It Work for You
METHOD
The Potential of the Future
Don't just understand the future - make it work for you.
Our rapidly changing world requires a deep understanding of emerging developments and their impact on the future. The success of your future business will rely on the culture of the future; it is crucial to draw inspiration from the future to shape ideas and concepts for the years ahead, in order to identify potential sources of income.
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Take advantage of the opportunities that arise from a changing society to grow
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Adapt to stay relevant
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Not adapting to changes risks business obsolescence
Understand the Culture of the Future
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Understand the society in which your business has to generate income
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Discover which future developments can enforce your business
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Be able to seize renewed opportunities for income in a timely manner
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Find the hidden treasures of the future
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Understand future customers
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Understand future employees
The Potential of the Future
The Lady in Blue's high degree of foresight drives a unique creative process, allowing her to draw inspiration from the future and shape ideas and concepts that generate sources of income for companies in the years ahead. The Lady in Blu's distinguished power lies in her focus on opportunities for growth and innovation, her ability to identify new pathways to success, and her anticipation of potential dangers.
The Method
Step one: FUTURE FORECAST
Step two: THE POTENTIAL OF THE FUTURE
Step three: TAILORED TO YOUR COMPANY
The Method is based on a combination of both intelligent and analytical scales and a feeling-sensitive intuitive approach, providing a well-rounded and comprehensive approach to uncovering the prospects of the future. It offers a unique perspective on the future that cannot be gleaned from data.
Step one
FUTURE FORECAST
Future forecast
Forecast - Foresee- Unlock
Future
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Culture
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The DNA of the future
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Society
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Trends
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Developments
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Drivers of change
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Societal changes
Worlds
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The physical world
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The digital world
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Their Interconnectedness
Added value The Lady in Blu
Forecast - Foresee
Step two
THE POTENTIAL OF THE FUTURE
Translate the future into opportunities; the unique creative proces of The Lady in Blu
Translate - Foresee - Create - Unlock
Opportunities
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Treasures
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Chances
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Sources of income
Concepts to develop
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Product concepts
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Service concepts
Areas to grow into
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Potential markets
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Potential investment areas
Repositioning
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New applications
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New target groups
Anticipate dangers
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Avoid
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Chances
Tangibility
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Physical aspects
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Non- physical aspects
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Materialised
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Digitalised
Company matters
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External matters; products and services
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Internal issues; HR, people and culture
Added value The Lady in Blu
Translate - Creative process
Step three
TAILORED TO YOU
Tailored to you
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Your company
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Your client (B2B)
Leveraging the opportunities of the future in alignment with the company’s identity
Step one
THE FUTURE
Future developments
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Relevant for your company
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Relevant for your client (B2B)
Step two
THE POTENTIAL OF THE FUTURE
Opportunities developed for
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Your company
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Your client (B2B)
Added value The Lady in Blu
Forecast - Foresee
Translate - Creative process
Step one: FUTURE FORECAST
Understand the Future you are Building Towards
When developing business concepts and strategies, they must be suited for tomorrow's society, the society in which they will unfold. Therefor it is essential to understand the culture; the DNA of the future.
Cultural Anthropology of the Future
The Lady in Blu forecast developments that will define the culture of the future.The human being is the central point of her forecasts. How will global and local developments effect human behaviour and where will they lead to? What as a consequence are the evolving preferences, needs, desires, and wishes of people in the future and what have they outgrown? Why? What is the DNA of the future society? What do people in the near future expect of your company?
Foresee essential trends and developments so you can anticipate them in a timely manner.
The Lady in Blu explains and visualises the future; she envisions the culture of the future. By identifying and analyzing future trends, she helps businesses make informed decisions about products, services, and strategies for growth and success in the future.
A Future Forecast Covers the Following Aspects of the Future
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Emerging developments and their reasons and impact on the future.
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Drivers of people's behavior and decision-making.
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The interconnectedness of future developments and how they accelerate each other.
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Progression and evolution of leading trends (like sustainability).
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Evolving needs and desires of people
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Global and local developments
Visual and Identity Oriented Subjects
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Visually-oriented and identity-related developments
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Societal developments and how they influence the business
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The interconnectedness of visual and societal developments
Non-Visually Oriented Subjects
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Societal developments and how they influence services
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Societal developments and how they influence the business
External Matters
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The physical world
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The digital world including AI and the Metaverse
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The interconnectedness of the physical and digital world
Internal matters (HR, People, and Culture)
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Societal developments
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How to attract new employees
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How to retain employees
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Aligning your company culture with the wishes of future customers.
10 Months to 10 Years Ahead
The focus of the future forecast ranges on a timeframe from 10 months to 10 years ahead, with a focus on "The World After" Corona, the catalyst that transformed the world with a single, significant impact.
The Lady in Blu: What Data Can't Tell you About the Future
The Lady in Blu goes beyond data analysis to give you a comprehensive understanding of what's to come. Data analysis aims to predict the future using historical data. There is no data about developments and opportunities that have yet to occur.
Step two: THE POTENTIAL OF THE FUTURE
Turn the Future into Positive Opportunities and New Sources of Income.
Where will global and local developments lead? As a consequence, what are the evolving preferences, needs, desires, and wishes of people in the future, and what have they outgrown? What do people in the near future expect from your company? Prepare yourself to shape the best possible future by understanding the changes ahead and the opportunities they hold for your company.
The Lady in Blue Translates the Future into Business Opportunities
She leverages her high degree of foresight to drive a unique creative process that focuses on identifying and developing opportunities for growth and innovation. She draws inspiration from the future to shape ideas and concepts for the years ahead.
The Potential of the Future
Opportunities for growth and innovation based on a high degree future insights
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Development: concept and ideas for potential products and services that match the culture of the future.
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Areas to grow into: new markets and investment areas that will arise in the changing future.
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Re-positioning of existing products and services when new applications or new target groups will be revealed in the future
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Anticipating potential dangers in advance to effectively avoid them in your strategy and eventually turn them into chances
Creative future opportunities focusses on external matters, identity, products and services, aswel internal matters, HR People and culture, and include the physical world as well as the digital world or can connect the two.
External Matters
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Visual and identity oriented opportunities (product and service oriented)
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Non-visually oriented opportunities (services oriented)
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Opportunities for the physical world
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Opportunities for the digital world: The Metaverse
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Opportunities for interconnecting the physical and digital world
Internal Matters (HR, People, and Culture)
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Opportunities to align your company identity and culture with the wishes of future customers and employees
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Opportunities to attract new employees
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Opportunities to retain employees
Tangibility
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Materialised
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Non-Materialised
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Digitalised
TAILORED TO YOUR COMPANY
The future Translated into Exceptional Opportunities Tailored to Your Company.
The Lady in Blu places your company in the context of the future. She aligns the opportunities of the future with your company's unique identity. By combining these two elements, she creates profitable business opportunities for your company that will generate income in the future. In this she covers as well external as well internal matters.
Bring out the positive from the future to your company. The Lady in Blu helps companies towards a bright future.
Read more
BRANCHES
There is One Future that Affects All Businesses
Future trends and developments have an impact on companies regardless of their specific industry or field. All companies need to be aware of and prepared for what's to come.Therefor The Lady in Blu works across a variety of industries and sectors.
Visually-Oriented Businesses
Product and Identity-Related
Themes
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Fashion
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Cosmetics
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Accessories
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Fragrances
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Wellness
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Living
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Food
Catering to
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Multinationals
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Labels
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Producers
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Subcontractors
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Raw material suppliers
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Magazines
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Hotels
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Real Estate
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Department Stores
Non Visually-Oriented Businesses
Service-related
Themes
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Health
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Legal
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Finance
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Education
Catering to
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Government
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Companies
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NGOs
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Academic institution
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Stock Brokers
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Penion funds
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Insurance companies
FOR
Game Changers
The Lady in Blu works with game changers who understand that in a rapidly changing society, taking steps to remain relevant is crucial for the future success of their businesses:
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Game changers who want to explore and activate the potential of the future.
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Leaders who aim to align their vision and expertise with the opportunities of the future.
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Visionairs who possess the courage to take action and navigate their business in a rapidly evolving society, towards a profitable and thriving future.
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Leaders who understand that following competitors is a trap; once you imitate their moves, it's already too late
Strategists
Business owners, board of directors, management teams.
Leaders making strategic decisions to achieve its goals now and in the future.
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Creative developers
R & D teams, concept developers, designers and marketeers.
Creative developers responsible for driving thriving innovation in the business.
Teams
Strategic and creative development teams
Consisting of business owners, board of directors, management, concept developers, designers, marketers, digital strategists, researchers, R&D, HR and finances.
Individuals
Entrepreneurs, business leaders, board members, concept developers, designers, marketers, digital strategists, researchers, R&D, HR and finances.
The Lady in Blu
What data can’t tell you about the future.
Forecasting based on data aims to predict the future using historical data as a guide.
The Lady in Blu goes beyond data analysis to give you a comprehensive understanding of what's to come. Data analysis aims to predict the future using historical data. There is no data about developments and opportunities that have yet to occur.
This approach, distinguished by a high degree of foresight that is not based solely on historical data, positions her three years ahead of even the most reputable consultancy firms. It enables her to identify business opportunities well in advance, which allows her clients to anticipate these opportunities and steer their business towards a thriving and profitable future in a timely manner. As a result, she has become a highly sought-after asset in the industry.
Three Years Ahead of Even the Most Reputable Consultancy Firms
The Lady in Blu's creative process is driven by her ability to combine foresight and imagination, which allows her to predict future trends and identify business opportunities well in advance. Her trend forecasting consultancy activities are characterized by a high degree of foresight, which places her three years ahead of even the most reputable consultancy firms. By leveraging her visionary insights, she enables businesses to anticipate upcoming opportunities and navigate towards a healthy and profitable future in a timely manner. Her added value lies in her ability to not only predict trends but also to identify opportunities for growth and innovation, making her a highly sought-after asset in the industry.