De Nieuwe Wereld
Part One: "The biggest force that can make a positive change in the world are our businesses"
The biggest force that can make a positive change in the world are our businesses. Not all businesses are able to influence the driving forces of the world, however. Trend forecaster Antoinette van den Berg together with Marlies Dekkers will explore and explain what the playing field of big business is, and how their strategies can be turned upside down.
Fast-fashion, the concept H&M introduced years ago, serves as an example. A large selection for consumers because of fast turnarounds in collections, while polluting heavily and creating low-grade clothing trash stockpiles at the same time. Since then, consumers have defenitely changed when it comes to their strive for sustainability. 'Fast-fashion is on its way out' says Antoinette.
In time, consumption of the average person will go down, and companies will have to find a way to deal with this. Antoinette and Marlies will explore the change this will bring in this [podcast/video/conversation]
Part Two : "Perfect Defaults"
For The Full Interview go to De Nieuwe Wereld