THE LADY IN BLU
Biography Highlights
It’s a life — ahead of its time —
off Script, on Track.
From forecasting trends to working on the floor.
From sailing with her children to writing.
This is not a classic career path.
She goes where others don’t dare to go.
Not afraid to work at the highest level.
Not afraid to work on the floor when life demands it.
Not afraid to lead. Not afraid to serve.
She lives the future.
She is a presence —
both witness and player.
She doesn’t act from force, but from frequency.
She feels the difference between action from emptiness
and action from vibration.
She writes while she lives.
She inspires without preaching.
At 59, she is visible, powerful — not withdrawing, but deepening.
Not afraid of aging, but blossoming as a woman in full bloom.
Trend Forecaster
She shines a light on what seemed invisible.
She reads what’s rising.
Always at least seven years ahead.
Her forecasting is intuitive and analytical.
Future-focused, yet grounded in reality.
Future thinking — seen from real life, not from a desk.
From cool to be old to non-alcohol.
From living in the countryside to the third gender.
She sensed it before it surfaced.
She already lived the nomad life in 2001, sailing with her children.
In Service
Service as Presence
Service is energy.
Service is connection.
She works from the floor —
moving between labour and the jet-set.
In 2023 she chose life on the floor —
in service, with people, in the sun.
Not as a guest, but as a worker.
Between workers and the jet set.
In Lamu. In Ibiza. In Amsterdam.
As a witness. A living sensor.
And the field began to speak.
What began as survival became the heart beat of her life.
Writing
She started writing from the rhythm of service —
where class, beauty, labour, and energy collide.
This is trend forecasting at its rawest:
not from a screen, but from lived experience.
She sees what’s already rising —
at tables, in kitchens, in silence, in gestures.
She sees what others missed —
before it becomes visible.
Creative Director
She sees today with razor-sharp clarity.
And pairs it with the rare ability to anticipate what will change, why, and how.
Her background crosses disciplines —
cosmetics, fashion, food, interiors, hospitality.
From future to concept to product.
She shapes identities that connect the now with what’s coming.
Speaker & Podcaster
She invites people to step outside their patterns.
To see their life and work through a wider lens.
On stages across the world she has spoken to
Chanel, YSL, L’Oréal, LVMH, T-Mobile, Jaguar, Circle Collection, Utrechts Museum and many more.
Her solo podcast offered intuitive insights into what’s rising —
and what it means for the world we are shaping.
Nomad Life
When her children were small, she chose to sail.
Seven years at sea. From France to Morocco.
Living the cultures. The languages. The seasons.
It shaped her vision — and theirs.
A life-changing journey.
A future lived before it arrived.
DNA — The Lady in Blu
She stands where others looked away.
She doesn’t follow trends.
She reads the floor.
She lives the future.


























































