The future

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​​​For thirty years she read the future in objects —
fashion, design, colour, materials —

for brands including Chanel and YSL,
on stages from LA to Seoul.

 

Then she changed the place she was standing.

She went to work on restaurant floor,
for minimum wage, 
in Ibiza, Lamu and Amsterdam.

 

There she unexpectedly found the future —

between the workers and the jet set.
In real life.

In how people move,
How they meet,
How they gather.​

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Not a trend forecasting based on what people buy.

Not built on data from yesterday.

A forecast from what is already beginning to move.

 

YOUR ORGANISATION

Where is energy rising?
Where is friction showing that something no longer works?

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What is already changing —
before the organisation has found words for it?

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GET MORE INFO

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